Primal

All Primal Products

Primal Pet Foods products incorporate the freshest, 100% human-grade ingredients offering your pet nutrient-dense, highly digestible foods and treats for a long, healthy and happy life.

Our product line offers a wide selection of high-quality proteins from the United States and New Zealand. Our raw-diet products include both complete and balanced raw-food Formulas as well supplemental raw-food options in our Mixes and Grinds lines. Additionally, Primal offers a selection of Raw Meaty and Recreational Bones to enhance your pet's tooth, gum and jaw health. The Primal Treat line offers a comprehensive variety of quality protein sources as well as several options of cooking styles, from crisp slow-roasted treats to soft, high-moisture, certified organic jerky treats that are excellent for training.

The Primal Pet Foods product line offers an easy way to keep your pet's diet as close to nature as possible. By eating raw foods and treats produced using the highest-quality raw materials available, your pet receives optimum nutrition through active enzymes, unprocessed amino acids, and necessary vitamins and minerals that are essential to a natural, long, happy and healthy life.

Primal Production

Primal Pet Foods' 100% human-grade, raw-frozen pet foods and treats are produced in temperature-controlled, state-of-the-art, certified USDA and State Department of Agriculture food manufacturing facilities. The raw materials used in all Primal Pet Foods products are procured from farms, ranches and raw-food facilities that meet the highest standards in safety and sanitation. Primal Pet Foods products are produced in small batch runs to ensure freshness, safety and consistency.

Primal Guarantee

Our goal at Primal is to offer our consumers 100% satisfaction and success with the use of our products.

Primal Pet Foods guarantees all of our products to be of the highest quality available. If your pet is dissatisfied with our product due to palatability issues, please contact us directly at (415) 642-7400 or (866) 566-4652 and we will be glad to discuss the potential refund of your purchase.

Primal will make every effort to assist each consumer with the successful feeding of our foods to your pet. If we are unable to successfully facilitate the transition of, or feeding of our foods, Primal will authorize a 100% refund through your local retail location. Please see below for the details of our Consumer Return Policy.

Consumer Returns for Palatability/Feeding Issues
Primal Pet Foods will refund 100% of the cost of our foods to the consumer in cases where product palatability deters a pet from consuming our foods.

Retailers are to inform consumers that authorization for refunds are issued directly through Primal. Consumers are to contact Primal via our toll-free, customer-service number at (866) 566-4652. The direct consumer return procedure is as follows:

1. Retailer informs consumer to contact Primal via telephone.
2. Consumer calls Primal and is assisted with feeding process.
3. If customer is still unsuccessful with feeding our product, Primal will issue a Consumer Product Return Authorization (CPRA) to retailer.
4. Consumer returns product to retailer.
5. Retailer refunds consumer for product return.